2024 Runway to Seoul
Poster Design, Installation Art
I was responsible for the key visual, teaser video, invitation design, and on-site LED visuals for Billboard’s Runway to Seoul event held on June 25, 2025. This project centered around experimental typography and unconventional layouts, combined with metallic textures to visually express the brand mood of Runway to Seoul—bold, progressive, and free-spirited.
A typographic motif, reinterpreting the event title itself, was developed as a consistent graphic language across posters, videos, and invitations. This approach aimed to reinforce the presence of the event as a global fashion showcase.
Invitation Design
Teaser Design
Motion Graphic
Illustrator, Photoshop, Cinema 4D, Redshift